4 October 2025

Casting for stills that must also move

A face that holds a beauty still may not hold a thirty-second performance. We cast for both.

Self-tapes include a stills-style hold and a short movement. We do not cast from a single smiling headshot.

Wardrobe tests on camera, in the key we intend to use. Fabric that photographs well in a phone snap can fail under HMI.

Agencies get selects with notes on motion, not only beauty. The person who ‘looks like the deck’ still has to walk.

Background talent is scheduled, not hoped for. A documentary-looking office still needs people who can ignore the camera.

Releases are signed before wrap, including stills usage. A film release that forgets print is a lawyer’s letter in month four.

Dgti produces commercial photography and motion from Lublin. Stills and film share one plot so a campaign does not arrive as two vendors, and a lookbook does not argue with a cut in public. The rooms on Krakowskie Przedmieście hold tabletop, a compact cyclorama, and a colour desk. Clients review tethered stills and a calibrated picture in one visit. Product and grade are not two appointments. Location days stay on the plaster we recce. Bounce and a quiet key match the lane; we do not gel a postcard onto a grey street. If the weather turns we wait or we rewrite the shot. Agencies come with a media plan. We name masters for print, 1:1 and 9:16, keep a working project for the revision window, and hand an archive another team can open a year later.

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